Let’s start with the business plan; another critical tool in your success bucket. Most business plans are at lease 10 – 15 pages long, reams of pages filled with visions and missions, marketing, branding, aims and ambitions all mixed together. It is created and then often it will be locked away in a cupboard, possibly… Read MoreContinue Reading
As a business or association when we are riding the highs of success we can forget to reflect on what is driving our achievements. It’s only when the wheels start to fall off – we’re not reaching our profit/turnover targets, a new competitor is opening or we aren’t gaining any new people (customers, members 0r stakeholders) –… Read MoreContinue Reading
Creating an engaged audience is not all about communication. You can have the best communication strategy in the world but if you aren’t offering a product or service your audience needs, they will not engage with it. What do we mean by this? Your products and services fall into the mix of the actions your… Read MoreContinue Reading
Hayley skilfully and gently helped me to turn an idea into a reality. Each step of the process I felt supported, nurtured and understood. Working with Hayley was an empowering experience and I highly recommend Hayley’s services.